{"id":2011,"date":"2023-11-16T06:16:56","date_gmt":"2023-11-16T14:16:56","guid":{"rendered":"https:\/\/www.sigcorp.com\/insights\/sig-salesforce-and-personalized-marketing-engagement\/"},"modified":"2023-11-16T06:16:56","modified_gmt":"2023-11-16T14:16:56","slug":"sig-salesforce-and-personalized-marketing-engagement","status":"publish","type":"post","link":"https:\/\/www.sigcorp.com\/insights\/sig-salesforce-and-personalized-marketing-engagement\/","title":{"rendered":"SIG, Salesforce, and Personalized Marketing Engagement"},"content":{"rendered":"\n<p>After the pandemic, the University of Hawai\u2019i at Manoa was dealing with many of the same challenges as other universities across the country with low enrollment numbers. They engaged SIG to help them use Salesforce to boost their enrollment and automate data processes.<\/p>\n\n\n\n<p>Hear Garret Yoshimi, VP for Information Technology and CIO, from the University of Hawai\u2019i and Karen Stock, from SIG, detail how they worked together, using Salesforce&#8217;s personalized marketing engagement tools, to realize record enrollment, streamline and automate processes, and set the university up for future success.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.salesforce.com\/plus\/experience\/dreamforce_2023\/series\/nonprofit_&amp;_education_at_dreamforce_2023\/episode\/episode-s1e5\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/www.sigcorp.com\/wp-content\/uploads\/2023\/11\/Screenshot-330.png\" alt=\"SIG offers comprehensive Salesforce consulting services for higher ed.\"\/><\/a><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><b>Note<\/b>: <em>You need to be signed into a (free) Salesforce Trailblazer account to view.<\/em><\/p>\n\n\n\n<p>To learn how we can help your college or university use Salesforce to grow enrollment, increase student engagement, streamline processes, and more, <a href=\"https:\/\/www.sigcorp.com\/contact-us-salesforce\/\">please contact us today<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Discover how the University of Hawai\u2019i partnered with SIG to leverage Salesforce\u2019s personalized marketing tools to boost enrollment and set the stage for lasting success.<\/p>\n","protected":false},"author":1,"featured_media":1630,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"insight_topic":[],"class_list":["post-2011","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - 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